Wednesday, September 11, 2013

What Makes a Blog so Affective?

What makes a blog so affective?

As i was searching for a article to write my blog about that would connect with chapter 3, it made me think. What does a blog even mean? What makes it a good blog? If it's interesting to you with it be interesting to other people. In the text, it briefly summarizes blogs. Out of the summary in the book, I learned that blogs are a tool for organizations to communicate with customers, clients, memberships, and parishes. A good blog is informational, informal, and up to date. They also have links to other information sources to prove they are creatable. As Media relations we need to keep up with blogs so we know what is being said about our organization.

Now, before reading this chapter I basically assumed blogs were peoples opinions about life, critiques, and things they are interested in. But is that not what a blog is?

I am very passionate about the world of sports especially the NFL. Now even though I'm a San Diego Chargers fan, in my opinion they are incapable of finishing a game on top. While I was researching blogs, I found this one
 http://panicbutton.sportsblog.com/post/165036/nfl_officials_admit_to_blowing.html .  
       
 In the NFL world, a big controversy every year is the fight between the official's calls and regulations rules of the game. In most situations, the teams would say they got "ripped off" by the officials and in some cases it is said to cause a different out come in the over all game.

The more I did research on blogs for this controversy the more blogs I found officials admitting to making the wrong call at games in week 1 of season 13. 

In this blog NFL officials admit to blowing Chargers/Texans call, I noticed some connections from the book that were done well in my opinion in this blog.

How did the blog do?

-Who is this? Rich Winter as a sports instigator (Sportsblog.com). 
-Who is he communicating to? fans, officials, NFL
-When did this come out? 9/11
-Informational?
  "For the third time in Week 1, the NFL has admitted to an officiating error. The league had already acknowledged that the officiating crew in the Packers-49ers game made two mistakes and now, NFL VP of officiating Dean Blandino is admitting a third mistake was made in the Chargers-Texans game. A mistake that proved costly to San Diego (Winter)."
-Informal?
"According to Blandino, that call shouldn't have been made.
"No, this was not a correct call," Blandino said, via NFL.com. "This is not the intent of the rule as it was written. The rule is to protect the snapper on a field goal or extra point from a direct forcible blow to the head or neck area, or with the crown/forehead/hairline parts of the helmet to the body. It was not designed to prohibit any contact with the snapper, which is what happened on this play."(Winter)"

This blog had a great tone. I could tell he was passionate about the issue and he knew his stuff. You could hear his voice in the way he wrote. On the other hand, only one person wrote a comment. It also don't state that he is connected with the NFL in any way.

Discussion:  

-Is this an affective blog? Why or Why not?






  
 

5 comments:

  1. Great topic because this hit home for me! It was easy to follow and entertaining to read. The blog you wrote about was very interesting to me. I found it to be very affective to the NFL fans audience, but I don't quite see it as being pertinent to NFL officials. I can see that it showcases "bad calls" by officials and referees, but I don't see how this blog would affect the officials from not continuing to make "bad calls." How do you see it impacting NFL officials?

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    1. I am glad that you made that point. There was a lack creditability in this blog and not enough people have seen it or will see it in order for it to make a real impact on the officials not making bad calls. So in ways i found it could be affective but for the purpose of what he wrote the blog for I think he needs a wider audience and more creditability as a professional in order for it to affect officials calls.

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  2. I liked what you chose to write your blog about. I think they're very important because the writers can easily build a relationship with readers based on opinion and interest. The book talks about linking the blog to other credible sources which he does while adding in his two cents. I agree with you that this specific blog completes most of the "requirements" for a successful blog, but it does lack a responsive audience. When I looked at his profile, it said he had 13 followers and was ranked #16 for blogs on sportsblog.com. This makes it seem like the website doesn't have many followers overall. Do you think the blog site you choose to use determines whether it's affective or not? And, what do you think is more important in "affectiveness": the number of people who just read the blog, or the ratio of people who were impacted by the blog enough to comment on it compared to those who read it?

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    1. For your first question YES! The blog and website chose made a huge difference on the effectiveness of the blog. With have 13 followers total made the blog not very affective at all. How is this suppose to impact the officials calls if they never even see it? For your second question, i think the number of people who read the blog is more effective then the number of compared comments. For example, everyone heard about or has seen Miley Cyrus's performance at the VMA yet only 677 comments were made on the video on youtube were 792, 641 people have viewed the video. I think people will build their own opinion even if they don't take the time to write about it.

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  3. I really liked how instead of just summarizing what blogging was, you went out and found a blog that pertains to yours and researched connections between them; I was going to do something similar!

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